“Rubbermaid Social Media Effort Thinks Inside the Container”
Here’s another example of a marketer experimenting with social media. This article (“Rubbermaid Social Media Effort Thinks Inside the Container,” ClickZ, October 8, 2009) describes how Rubbermaid gave...
View Article“Sentiment Analysis Gives Companies Insight Into Consumer Opinion”
It is always nice to find articles about marketing research. This article, “Sentiment Analysis Gives Companies Insight Into Consumer Opinion” (Bloomberg BusinessWeek, March 1, 2011) is an example of a...
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